What Does an Illustrator Do? 7 Tips to Become a Good One
This is a guide covering illustrators. What they are, what they do, and some tips to become a good one!
Maybe you’re thinking about becoming one or maybe you are just researching what they do because you’re curious.
Either way, we’ve got you covered!
Table of Contents
What is an Illustrator?
Illustrators are artists who make an illustration based on a concept that a client provides. They are primarily artists and focus on drawing.
To become an illustrator, you need to have such drawing and art skills, color, and layout knowledge and should know how to communicate with a potential client and convince them to hire them.
Illustrators are essential, and you can’t understand what an illustrator does without knowing how important they are.
Without illustrators, companies can’t effectively promote their brand and raise their sales.
Illustrators are essential in any industry, and you need to produce consistent professional work to get hired as an illustrator.
What is the Role of an Illustrator?
Illustrators are hired or commissioned to create 2D pictures or images for different industries, companies, and individuals.
For example, they make images across various niches such as medical, fashion, technical, graphics for ads, and illustrations for children’s storybooks.
In simple terms, an illustrator makes or draws an image around a concept given by their employers – agents, publishers, companies, or writers.
Illustrators may work for a particular company, freelance their services, or work with various clients through an agent.
Illustrators often use a computer and various software like Adobe Illustrator to create the images. However, some illustrators use traditional paper, pencil, charcoal, pen, and colors (watercolors, paints, pastels, etc.) to take pictures.
Then, they scan their hand-drawn projects and place them on the computer to digitalize them, and they can make tweaks to them in illustration software if needed.
To further explore the role of an illustrator, we recommend watching this “day in the life of an illustrator” video by kesalt:
What Skills Do You Need to Be an Illustrator?
It’s a given that for any illustrator job that you need to have good art skills. If you have fine arts, illustration, and graphic designing skills, you can choose it as your career.
You may be thinking that illustrators and graphic designers are the same things, but they are not.
Illustrators typically do advertisement work for a company and focus on drawing stuff only, such as illustrations for packaging, logos, comic books, etc.
On the other hand, graphic designers work on the visual brand for a company (structure and design) to sell it to customers. So, their job includes a lot more stuff than just drawings.
While you can become an illustrator without formal education, having a degree in fine arts, graphic designing, and illustration can be good.
These programs teach a lot to their students.
Moreover, you can go for post-graduate courses like children’s book illustration or medical art to specialize in one type of illustration or the other.
To succeed as an illustrator, you need to have a passion for art and creativity. Illustrators have to draw illustrations 30 to 40 hours a week, and you can’t do that if you don’t genuinely love drawing and art.
Illustrators draw by visualizing a concept or an idea and have a keen eye for colors, layout, and the harmony needed in illustrations.
While excellent art skills are essential in becoming an illustrator, you need to have some other skills in your arsenal for any illustrator job.
For example, you also need to be good at communicating in your native tongue and English if you’re thinking of doing freelance work.
Aside from this, it would help if you had a silver tongue when talking with clients – be respectable, but be persuasive and convince the client that you’re what they need, and you can give them high-quality work in a reasonable timeframe.
To further explore what skills you need, we recommend watching this in-depth video by Penguin Platform:
Why are Illustrators Important?
Illustrations are essential because they work more effectively than both photographs and videos.
Illustrations express the core concept of the content, and the readers can get a clear idea of what the article or content is about by only looking at the illustrations.
While a great slogan would work well, a visual depiction works wonders for your brand because the human brain is more inclined to perceive images, such as charts or infographics, than plain text.
You can use illustrations to express the key message of your blog, advertisement and use them for product branding. You can make the products and their packaging more appealing if you hire an illustrator to create illustrations for your brand.
Illustrations are a helpful, creative, and fun way to educate people, especially young children.
That is why children’s books often have illustrations. In addition, illustrations in textbooks help efficiently learn complex concepts in science, computers, mathematics, and other subjects in school.
Illustrators are vital because they can make drawings or images to attract customers’ attention, essential for any business’s success.
illustrator
If a company can’t draw and engage its targeted audience, then it won’t thrive. That is why an illustrator is hired to engage clients and make more sales.
Types of Illustrators
There are various types of illustrators, and they may choose a particular niche and become experts in that industry.
They are divided into editorial, product, children’s book, Fashion, Storyboard, technical, and medical illustrators. There may be more types, but these are the most common ones.
1. Editorial Illustrators
Editorial illustrations are often used in newspaper articles, journals, and magazines.
Illustrators make drawings that focus on the critical point of the pieces; the illustrations show readers the theme of the essay or story.
As a result, editorial illustrators are highly sought out by print and online publications, and even Art directors hire them.
2. Product Illustrators
Similarly, product illustrators made drawings for product packaging, etc., for product manufacturers and advertisement agencies.
3. Children’s Book Illustrators
Meanwhile, children’s storybooks illustrators create images for children’s books through traditional artwork or digital drawings.
To learn more about children’s book illustration, we recommend this video by Dave Reed:
4. Fashion Illustrators
Fashion illustrators make graphics, drawings, and paintings related to fashion and other related industries.
Usually, fashion blogs, magazines, and clothing lines hire fashion illustrators.
To learn more about fashion illustration, we recommend this video by Rongrong:
5. Storyboard Illustrators
On the other hand, storyboard illustrators work on film or video animations, ads or commercials on TV, and digital games.
They make illustrations to complement a story, be it for an ad, movie, or graphic novel.
To learn more about storyboard illustration, we recommend this video by Ben Marriott:
6. Technical Illustrators
Technical illustrators are responsible for creating images and graphics that portray technical information, for example, software or app installment guides, etc.
To learn more about technical illustration, we recommend this video by Catsy:
7. Medical Illustrators
Likewise, medical illustrators make drawings or pictures of the human organs, medicines, inner workings of the body of animals, etc.
In addition, they are hired to create images for magazines, textbooks, charts, and ads for medical centers, etc.
To learn more about medical illustration, we recommend this video by Annie Campbell:
Tips to Become a Good Illustrator?
While skills can get you far, you need to follow some tips that will help you become a renowned professional in your field and help you tackle problems you may face.
1. Communication
You need to have good communication skills, be respectful to your clients and build up a contract network.
Regularly communicate with your clients and talk to them about what they want in their commission.
In any illustrator job, your goal is to make something that pleases the client, so you need to understand what they want. You can achieve this via constant communication.
2. Deadlines
You also need to set a reasonable timeline and work under the deadline.
If you consistently miss a deadline, it can affect your contracts and prevent you from getting long-term and repeat clients.
If you’re new to the illustration business, you may not have an idea of the deadlines.
But you can take time how long you take to finish a project and take personal stuff that may hinder you into consideration to find the timeline that works for you.
However, it would be best if you still noted what timeline works for your client and adjusted your deadline based on it.
3. Be Unique
You can’t just copy someone else work, like draw something you see on the net.
Instead, you need to find and develop your own particular and unique style.
Many famous illustrators like manga artists all have a signature drawing style.
When you’re first starting, you can use some of the techniques other artists use in your work but make every commission unique and add your flair to it.
4. Consistent Quality Output
You need to find the art style that works for you and produce consistent professional illustrations and graphics.
For example, if you use a tablet for all your design work, make sure you follow similar presets and design styles so you can have a cohesive look and brand.
It would help make professional drawings for all your content to stay in business and become an illustrator that people want to hire
5. Problem Solving Skills
Look at illustration work in another way. Think of clients bringing you a problem (an idea), and they want you to solve it (make an illustration that complements that idea).
It would help if you found the right solution that works for that particular client and idea.
You need to know how to solve problems during a commission and be quick and calm during the ordeal.
6. Personal Portfolio
To develop a portfolio for your illustration business, you should get started on it in college since clients will be more likely to hire you if you already have samples to show them.
Having a portfolio is critical to succeeding in any line of work and get great clients.
While working on commission will help you pay the bills, you need to take out the time to develop your artwork.
You can have them displayed in a gallery or sell them, it’s up to you, but they will help you get your name out there and be a portfolio of sorts.
7. Basic Graphics Designing Skills
While they aren’t as important as drawing skills, you still need to know how to use graphic design software so that if you need to tweak your illustrations after scanning them on a computer, you can do so with ease.
Besides, you will have more work opportunities if you know both illustration and graphic designing skills.
To further explore tips and skills needed to become an illustrator, we recommend watching these videos by Marc Brunet and Asia Orlando:
Do Illustrators Get Paid Well?
Illustrators are always in demand throughout various industries, and the salary of illustrators varies from country to country.
According to the average salary per year in the US is about $51,802 for illustrators. Moreover, the average salary per year in Canada is $52,575 in 2021, according to
Illustrators mostly freelance their services in the UK, and the average salary can differ based on clients.
However, illustrators can earn £20,000-£30,000 in one year depending on field experience and work quality, according to prospects.ac.uk. Similarly, in Australia, illustrators can earn up to $75,033 in one year, based on
According to ZipRecruiter, with freelancing, illustrators can make $59,837 per year in most countries, but the amount can vary depending on location, skills, and experience.
If an illustrator earns that amount, they may charge $28.77 per hour and earn $4,986 per month.
A freelance illustrator’s average salary can fall below or even above this limit, but some freelancers may earn $100,000 per year with their illustration work.
Final Remarks
Illustrators take an idea and make an illustration for that particular idea.
Many companies, publishing houses, writers, etc., hire illustrators to make drawings for their brand, books (children or comic books), logos, products, etc.
Therefore, illustrators are always in demand in one industry, and they are paid well according to their skills, experience, and location.
To become an illustrator, you need to have top-notch art skills, communication skills and make a network of clients.
It would help if you advertised yourself or hired an agent to find clients for you.
Talent can only get you so far; you also need to keep a few tips in mind so that you can flourish in the illustration industry.
What does an Illustrator do and How to Become a Trained Illustrator
Illustrators take a concept and design an image that best represents that concept. They may work for a business, the government, or work on a freelance basis for clients. Illustrators can design their illustrations using the computer most of the time or they may produce art by hand using traditional art methods such as paint, charcoal, or pencils.
⭐ Find a College
How to Become an Illustrator
Though a degree is not mandatory, education and experience is important to employers looking to hire an illustrator. You may look at earning a bachelor’s degree in the fine arts and start developing your work portfolio while in college. Portfolios are important tools for illustrators to show future customers or employers their skill and artistic style. Attending a program in the fine arts will teach you a variety of art methods that will benefit your illustrations.
Along with being an artist, you may be expected to produce a physical illustration or an electronic one. If you are mainly hired for electronic illustrations, you will spend a great deal of time on the computer. Because of this, illustrators should also take graphic design courses to learn the computer software used to create art electronically. Some illustrators prefer to start off a project by working free-hand and then digitally converting their art to the computer to finish.
Job Description of an Illustrator
Illustrators create original artwork using a variety of different mediums such as pens, colored pencils, pencils and also a variety of different paint such as watercolor, acrylic, or oil. Though they may use traditional methods to create art by hand, some illustrators work to create art solely on a computer using graphic or illustration software. They generally also send their draft to their employer or customer for review and make any revisions if necessary.
Illustrates design art for a variety of purposes such as children’s book, logos, t-shirts, product packaging, and more. Some illustrators specialize in a particular type of illustration, such as those illustrators that work in the sciences. For instance, they could focus on human anatomy, marine wildlife, plants and trees, or birds for example. These artists normally work under strict deadlines and open communication with their customer is vital.
Illustrator Job Posting
Let’s look at a job description posted by the Air Education and Training Command. This job announcement is looking for a person to perform the following responsibilities:
Design, lay out, and prepare a variety of artwork.
Advises and provides guidance and training to other illustrators, management, and customers.
Creates original artwork utilizing computer graphics software.
Researches and recommends equipment, materials, and software to meet current and future production needs.
Produces and assists in producing materials that support the commander’s public affairs goals.
This position was posted to run 01/17/2019 until 01/24/2019 with a salary range of $50,598 to $65,778 per year on USAjobs.gov (link opens in a new tab). USAjobs.gov is an official website of the United States government and part of the U.S. Office of Personnel Management.
Free Teacher and Student Resources
Accessibility Best Practices: You can check out the free U.S. Web Design System resource (link opens in a new tab) by the U.S. government for more information on how to meet 508 compliance standards. You can also learn more about Section 508 Compliance at Section508.gov (link opens in a new tab).
The University of Newcastle Australia offers a free Drawing Nature, Science and Culture course on (link opens in a new tab).
By taking this course, you’ll learn:
Core scientific observational skills
Field drawing and sketching techniques
Concept sketch development
Composition for natural history illustration
Form, proportion and structure essentials
Drawing and rendering techniques
Article Citations
Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Fine Artists, Including Painters, Sculptors, and Illustrators.
What can I do with an illustration degree?
Most Illustration graduates go on to have a career as an artist, but this applied art form also opens up other opportunities across a range of media and visual communication platforms
Job options
Jobs directly related to your degree include:
Jobs where your degree would be useful include:
Remember that many employers accept applications from graduates with any degree subject, so don't restrict your thinking to the jobs listed here.
Take a few minutes to answer the Job Match quiz and find out what careers would suit you Try Job Match
Work experience
Undertaking a short placement in a graphic design or animation studio will help deepen your understanding of the skills required in the art and design field. You'll also gain an insight into the challenges and triumphs of the creative process.
As well as developing your creative skill set, improving your business skills is also useful. For example, creating and selling your own products demonstrates your entrepreneurial capability, as well as your ability to produce them.
You'll need a portfolio of work to present to potential employers, evidencing your skills. You can then add to this every time you complete more work experience.
Search for placements and find out more about work experience and internships.
Related case studies Lara Oztekin Assistant print designer
Typical employers
Graduates can work in many different areas, particularly within the creative arts and design sector. Employers include advertising and marketing agencies, publishers, and graphic design, web design or animation companies.
Most illustrators are self-employed and generate their own work based on client needs. Paid vacancies are rarely advertised.
Potential clients include advertising agencies, design consultancies, publishers, print (newspapers and magazines) and events management companies. Other projects you may work on as a freelance illustrator include:
film posters
billboards
greetings cards
packaging
fine art posters
animated commercials, television shows, short films or government information services (including health and education materials).
Find information on employers in creative arts and design, marketing, advertising and PR, media and internet and other job sectors.
Skills for your CV
An illustration degree allows you to develop a mix of subject-specific and technical skills, which can be used across many careers. You'll be able to demonstrate:
creativity - learning to find your own style while being flexible to new ideas and client needs
the capacity to work independently - in order to produce your own work and build your portfolio
design skills and methods - drawing and sketching, moving image and digital media
IT skills - using specific creative software
entrepreneurial skills - your portfolio must be creative, imaginative and commercial
interpersonal skills - to collaborate with others
effective networking - using social media to brand and promote yourself and your creative products
business management capability - knowing how to deal with tax, copyright and licences.
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Further study
Although there are few postgraduate courses in illustration, a Masters in the subject will be suitable for you if you're hoping to pursue a career in teaching at further education (FE) or higher education (HE) level.
Postgraduate courses that allow you to specialise in other areas, such as graphic design, marketing, animation or advertising, are available. For example, a Masters in design management can lead to roles in the Design Council or within the field of communication management.
Completing a postgraduate course shows employers you are committed to personal growth and gives you the opportunity to develop your portfolio and expand a network of contacts in the industry.
You can also undertake short courses to learn and develop IT skills related to your area of interest.
For more information on further study and to find a course that interests you, see Masters degrees and search postgraduate courses in illustration.
What do illustration graduates do?
15% of employed illustration graduates are working in artistic, literary and media occupations 15 months after graduation. With 12% working as web and multimedia design professionals and 2% working in design occupations.
Destination Percentage Employed 76.6 Further study 4.5 Working and studying 7.6 Unemployed 5.4 Other 5.9 Graduate destinations for illustration
Type of work Percentage Arts, design and media 31.7 Retail, catering and customer service 31.3 Skilled trades, crafts and vocational work 7.8 Clerical, secretarial and administrative 5.9 Other 23.3 Types of work entered in the UK
Find out what other graduates are doing after finishing their degrees in What do graduates do?
Graduate destinations data from the Higher Education Statistics Agency.
